Client: Amakua market
Project: Identity, web and print branding
We were approached by the client to generate an identity for her online project, Amakua Market, a diferent kind of online store that donates 10% of their profits to various charities, making you feel good about what’s on your bag.
The identity for Amakua Market would branch out to several online entities including; Online store, Call Me Ferg_e Blog, Twitter, and subsequent online campaigns for the charities. As well as implementing a business card and stationery set for internal use.
The elements of gratitude, balancing chaos, and aumakua (the symbiotic relationship that exists between a person and the spirits of their ancestors through their manifestations in nature), were the basis for the logo design, that was later carried to the rest of the branded materials.
View Website:
http://www.amakuamarket.com/
http://blog.amakuamarket.com/
View Twitter:
http://twitter.com/amakuamarket
http://twitter.com/Ferg_e